⭐ 𝗣𝗿𝗼𝗳𝗶𝗹𝗲 𝗟𝗶𝘀𝘁𝗶𝗻𝗴 𝗔𝗹𝗲𝗿𝘁 𝗼𝗻 𝗠𝗦𝗠𝗘 𝗧𝗔𝗟𝗞® 𝘄𝗲𝗯𝘀𝗶𝘁𝗲!

Описание: Brand identity isn’t just a logo — it’s 𝐞𝐦𝐨𝐭𝐢𝐨𝐧, 𝐩𝐞𝐫𝐜𝐞𝐩𝐭𝐢𝐨𝐧, 𝐭𝐫𝐮𝐬𝐭, 𝐚𝐧𝐝 𝐦𝐞𝐦𝐨𝐫𝐲.
And when these no longer match where the business is heading, rebranding becomes essential.

𝐓𝐡𝐞 𝐔𝐧𝐥𝐨𝐜𝐤 𝐂𝐨𝐦𝐩𝐚𝐧𝐲’𝐬 𝐏𝐫𝐨𝐟𝐢𝐥𝐞 𝗶𝘀 𝗻𝗼𝘄 𝗹𝗶𝘃𝗲 𝗼𝗻 𝗠𝗦𝗠𝗘 𝗧𝗔𝗟𝗞® !

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Businesses need to consider 𝐫𝐞𝐛𝐫𝐚𝐧𝐝𝐢𝐧𝐠 𝐢𝐧 𝐬𝐜𝐞𝐧𝐚𝐫𝐢𝐨𝐬 like ( not limited to these):
1️⃣ When the business has evolved, but the brand hasn’t
2️⃣ When the brand feels outdated or visually weak
3️⃣ When the company blends into a crowded market
4️⃣ When expansion or a strategic pivot demands a new story
5️⃣ When the brand no longer reflects the company’s purpose
Rebranding in these situations requires thoughtfulness, experience, and responsibility — especially when legacy and future relevance must be balanced.
𝗠𝗲𝗲𝘁 𝗼𝘂𝗿 𝗻𝗲𝘄 𝗲𝘅𝗽𝗲𝗿𝘁 — 𝗧𝐡𝐞 𝗨𝐧𝐥𝐨𝐜𝐤 𝗖𝐨𝐦𝐩𝐚𝐧𝐲
Led by a seasoned industry leader Arijit Ray who brings:
Rich experience at Saatchi & Saatchi, Rediffusion, DDB Mudra , McCann , Oglivy etc
Wore Leadership hat as the youngest CEO of Dentsu Communications, India
Three decades of building, refreshing, and repositioning brands with responsibility
Today, through The Unlock Company, he and his team help businesses craft louder, bolder, and more prominent identities in a chaotic, tech-driven era.
The team has delivered impactful work across Financial Services, Consumer Brands, Retail, Auto Components, FMCG, and Hospitality, helping companies strengthen and refresh their brand presence.
The firm works across 𝐢𝐝𝐞𝐧𝐭𝐢𝐭𝐲 𝐜𝐡𝐚𝐧𝐠𝐞, 𝐫𝐞𝐛𝐫𝐚𝐧𝐝𝐢𝐧𝐠, 𝐜𝐚𝐦𝐩𝐚𝐢𝐠𝐧 𝐥𝐚𝐮𝐧𝐜𝐡𝐞𝐬, 𝐬𝐨𝐜𝐢𝐚𝐥 𝐦𝐞𝐝𝐢𝐚, 𝐩𝐚𝐜𝐤𝐚𝐠𝐢𝐧𝐠, 𝐦𝐞𝐫𝐜𝐡𝐚𝐧𝐝𝐢𝐬𝐢𝐧𝐠, 𝐁𝟮𝐁 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧, and more — blending creativity with practical brand thinking.

𝗧𝐡𝐞 𝗨𝐧𝐥𝐨𝐜𝐤 𝗖𝐨𝐦𝐩𝐚𝐧𝐲’𝐬 𝗲𝘅𝘁𝗲𝗻𝘀𝗶𝘃𝗲 𝗽𝗿𝗼𝗳𝗶𝗹𝗲 𝗶𝘀 𝗻𝗼𝘄 𝗹𝗶𝘃𝗲 𝗼𝗻 𝗠𝗦𝗠𝗘 𝗧𝗔𝗟𝗞®
We invite founders, marketing leaders, brand teams, and ecosystem partners to explore The Unlock Company’s detailed business profile on MSME TALK®. You’ll find:
✔️ Core services
✔️ Industry expertise
✔️ Portfolio & capabilities ( check company profile link in the Profile page link)
✔️ Company journey
✔️ Contact details

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We welcome them to the MSME TALK® Expert Network — helping businesses move from identity confusion to identity clarity.

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