The #1 Positioning Mistake Creative Agencies Make
Автор: Creative Agency Success
Загружено: 2025-10-23
Просмотров: 61
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Are you tired of competing on price and struggling to stand out in a crowded agency market? In this episode, we break down what truly separates strategic agencies from the rest, and why landing clients is about so much more than just being affordable. Discover the secret strategies for positioning your agency as the obvious choice, before price is ever discussed.
Learn why insight, consultation, and value-driven conversations are key to closing high-value clients. Hear from real case studies, expert stories, and proven frameworks that help you shift the conversation from deliverables to outcomes. Say goodbye to order-taker status and hello to lasting client trust, more referrals, and higher profits. Watch this episode for practical tips you can implement now!
⏰Timestamps:
00:00 – Setting the Stage: Why Agencies Struggle to Stand Out
00:27 – The Agency Positioning Mindset Shift
01:12 – What Really Drives Client Decisions?
02:34 – The Trap of Being an Order-Taker
03:53 – Your Expertise vs. The DIY Mindset
05:35 – The Value of Real Experience Over Theory
08:33 – When Price Becomes the Only Differentiator
10:00 – The “Triple Your Price” Lightbulb Moment
11:13 – Outcome-Driven Selling: More Than Pretty Designs
12:06 – Risk, Value, and the Trust Equation
13:48 – The Power of Data-Backed Results
15:18 – Creating Clients for Life: Trust & Referrals
16:12 – Masterclass in Confidence, Clarity, and Closing
17:19 – Teach, Don’t Chase: How to Become the Obvious Choice
17:41 – Invitation: Get Your Free Agency Growth Chat
🎧 More Episodes of The Agency Blueprint: https://bit.ly/3LffuQY
#agencygrowth #businessstrategy #salessuccess
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