Fixed Ops Focus | Ep#9 - The Pre Paid Problem
Автор: Fixed Ops Focus
Загружено: 2026-01-22
Просмотров: 10
Описание:
In Ep 9 of Fixed Ops Focus, Dave Rogers & Steve Shaw expose the challenges of manufacturer warranty/prepaid maintenance—why it leads to retention issues, post-warranty defection, and lost revenue.
Key insights:
· Overcoming warranty limitations & loyalty risks
· Winning prepaid language to affirm the customer's smart dealership buy
· Why adding ONE extra item beyond OEM plans boosts loyalty & gross profit
· Advisors: You're dealership-level, not manufacturer—loyalty goes to who signs the check!
Essential for Service Managers, Advisors, Fixed Ops Directors, Dealer Principals fighting aftermarket bleed.
Listen now to protect your service lane!
Subscribe + for more fixed ops tips. Comment:
How's prepaid hurting YOUR retention?
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