Splits vs Support, the Math Agents Forget

Описание: I just recorded a quick video called “Splits vs. Support: The Math Agents Forget”—because I keep hearing the same thing from agents who are shopping brokerages: “I just want a 100% split.”

Totally fair. On paper, it sounds like the obvious best deal.

But here’s the part most people don’t calculate until they’ve already made the move: a 100% split can be the most expensive brokerage you join.

Here’s why (simple math, real life)

If you’re paying things like:

Monthly desk/office fees (whether you close or not)
Tech fees + systems (CRM, transaction management, templates, marketing tools, e-sign, etc.)
Training/coaching you have to buy separately

And you’re basically on your own when a deal gets messy…
…then it’s not really “100%.” It’s just a different pricing model—and sometimes the most expensive one once you add it all up.

What actually matters
When you’re choosing a brokerage, the real question isn’t “What’s my split?”
It’s: What do I actually keep after all costs—and can I do it consistently?

Because the best brokerage fit is the one that improves:
Net income (what hits your bank account)
Consistency (repeatable lead flow + habits)

Support when it counts (contracts, negotiations, problem files, compliance—when it’s real money on the line)

If you’re comparing brokerages right now, DM me and I’ll send you a quick “true cost” checklist so you can compare options apples-to-apples and make the decision with clarity.