Speaking Their Language: The ROI of Inclusive Marketing
Автор: ThinkNow
Загружено: 2025-06-26
Просмотров: 8
Описание:
In this episode of The New Mainstream Podcast, Crystal Marie McDaniels, Senior Manager of Product Marketing & Acquisition (B2B) at Duke Energy, shares how leading with inclusion in the marketplace and the workplace builds stronger brands and better teams.
Short on time? Check out these timestamps:
00:00 – 02:48 | Introduction & Career Journey
02:48 – 05:51 | Early Career Lessons from Nonprofits
05:51 – 09:08 | Storytelling in Corporate B2B Marketing
09:08 – 12:41 | Inclusion as a Business Imperative
12:41 – 16:31 | The Power of Representation
16:31 – 20:00 | Practical Inclusion in the Workplace
20:00 – 24:03 | Inclusion of Employees Without Children
24:03 – 29:39 | Career Advice for Early Professionals
29:39 – 34:04 | Staying Optimistic Amid Setbacks
34:04 – End | Book Talk & Contact Info
To listen on Spotify: https://open.spotify.com/episode/3jHq...
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