LinkedIn Ads for Founders: Setup, Signals, Success With JD Garcia [Episode 31]

Описание: Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-jdgarcia
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Episode Summary:

In this episode of the Next Gen Sales Leader Podcast, Ben Reed sits down with JD Garcia, Head of Growth at Impactable, for a raw, insightful conversation that blends the human side of leadership with the tactical edge of modern GTM. From there, Ben and JD dive into the mechanics of LinkedIn ads, channel validation, intent signals, and why so many companies misunderstand both data and AI. They break down the gap between reach and relevance, the truth about GTM engineering, and what founders actually need to do before scaling their offer. It’s equal parts philosophy, playbook, and straight talk.

What you’ll learn:
Why achievement without fulfillment wrecks founders
How to validate a LinkedIn audience using saturation and frequency data
Why “reach” is a lie and “relevance” is king
The must-do technical basics for LinkedIn Ads (Insights tag, matched audiences, paused campaigns).
How to identify intent through overlooked signals
Why most GTM teams misuse AI
The simple “founder validation framework”
Why early-stage teams shouldn’t rely on LinkedIn Ads alone
Simple leadership moves that improve CRM adoption, team growth, and alignment.

Featured Guest:
JD Garcia, Head of Growth, Impactable

Connect with JD:
Website: https://impactable.com
LinkedIn:   / linknlearn-jdg  

Host: Ben Reed, host of the Next Gen Sales Leaders Podcast

Follow Ben on Social:
LinkedIn:   / benjamin-aaron-reed  

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Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-jdgarcia