Service at Scale: The AI Model Driving Sales and Loyalty

Описание: What if service was your most underused growth lever? For years, scale meant more seats and more cost. This week on The Modern Customer, Matt Price, Founder & CEO of Crescendo, explains how AI expands capacity and connects service directly to business outcomes.

Instead of charging per seat or hour, Crescendo ties pricing to measurable results. When teams treat service conversations as engagement opportunities, more than half involve buying intent — and repeat visits increase.

In this episode, you’ll learn how organizations:

• Turn service interactions into buying moments
• Increase repeat engagement and loyalty
• Move beyond seat-based economics
• Scale service without proportional headcount growth

👉 Watch the full episode and learn more at www.crescendo.ai

This episode is sponsored by Crescendo.ai.

BOOKMARKS:
00:00 Introduction
01:59 What Crescendo Is & Why It Was Built
04:23 When Customer Conversations Become Buying Moments
07:36 Rethinking Service Metrics: Beyond Handle Time & Deflection
09:22 Using AI to Turn Conversations into Business Insights
13:11 AI, Engagement & the Link to Customer Loyalty
19:31 Turning Customer Service into a Revenue Driver
23:21 Rapid Fire Questions with Matt Price
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Blake Morgan was called “The Queen of CX” by Meta. She is a customer experience futurist and author of three books on customer experience. Her new book is called The 8 Laws of Customer-Focused Leadership: The New Rules for Building A Business Around Today’s Customer. For regular updates on customer experience, sign up for her weekly newsletter here. https://blakemorgan.substack.com/

Visit her website here: https://blakemichellemorgan.com/