Applied Behavior Analysis vs Organizational Behavior Management: What's the Difference?

Описание: In this video, I take a deep dive into two approaches that use behavioral principles to create positive change - applied behavior analysis (ABA) and organizational behavior management (OBM). Both ABA and OBM rely on behavioral techniques like reinforcement, prompting, and data collection. However, they differ in their goals and typical areas of application.

Applied behavior analysis focuses on changing individual behavior through systematic manipulation of antecedents and consequences. ABA therapists use behavioral assessment and intervention strategies to help individuals with a variety of things.

Organizational behavior management, on the other hand, aims to improve organizational performance and productivity through behavioral systems analysis. Practitioners of OBM assess work environments and implement behavioral techniques to shape staff behaviors and processes within companies, schools, non-profits, and other organizations.

Throughout this video, I explore the key distinctions between ABA and OBM, including their histories, common practices, and areas of expertise. By understanding these differences, you'll gain insight into how behavior analysis is applied on both individual and group levels. So if you want to learn more about these influential approaches, click play to check out this in-depth comparison of applied behavior analysis versus organizational behavior management.
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Troy Burg
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