Why mobile journalism is a must for news organisations

Описание: http://purplebridgemedia.com/portfoli... - mobile journalism is the only cost-effective way news organisations can meet the growing demand for video and social media content. I have trained at newspapers and major broadcasters like SKY, the BBC and SVT. Despite this, many journalists still don't get how important mobile journalism is to their future. With demand for video growing and budgets squeezed, you need to make use of the tool everyone already has.....their smartphone. Smartphones can shoot and edit very high quality video, record and edit audio, take photos, stream live and many other things. It is time more journalists started treating their smartphone as the proper professional tool it is.

In this video about mobile journalism, I explain why a number of trends mean "mojo" can no longer be ignored.

My company, Purple Bridge Media, specialises in training journalists, PR professionals and businesses to create high quality content using smartphones. To find out more go to: http://purplebridgemedia.com/portfoli...