Why Predictable Revenue is Broken | MAGNETIC Podcast with Remington Rawlings

Описание: Sales, Marketing, and RevOps peeps? Better get ready for this one.

Remington Rawlings joins Steve on this episode of the MAGNETIC podcast. Listen as they delve into Remington's journey, his unique data-driven content creation strategy, the evolution and challenges of the predictable revenue model, as well as the practical application and significance of intent data in sales and lead generation.

Drawing from their combined experience, the pair explore and propose solutions to the current Predictable Revenue model utilized in B2B selling, while promoting the importance of value-driven, target-specific engagement strategies.

#revops #marketing #sales #data