Freight Marketing That Actually Works: Real Talk with Sandy Cahill
Автор: FR8 Marketing Gurus
Загружено: 2026-01-12
Просмотров: 3
Описание:
In this episode of FR8 Marketing Gurus, Jennie Malafarina sits down with Sandy Cahill of Cahill Consulting for a no-BS conversation about what’s actually working in trucking and logistics marketing today.
🎯 Topics we cover:
Why content still reigns—and how to do it right
The role of thought leadership and executive branding on LinkedIn
Demand generation tips from 15+ years at DAT
Why events are changing—and how to adapt
What intentionality in marketing really looks like
Sales and marketing alignment (and where it breaks down)
How to stand out in a sea of “great service” claims
Rethinking strategy for 2026 and beyond
🚛 Whether you’re a freight tech founder, a logistics marketer, or scaling a brokerage, this episode is packed with insight, candor, and real-life lessons.
🗣️ Let’s stop hoping and start marketing with purpose.
👉 Connect with Sandy: / sandycahill
👉 Contact Jennie: / jenniemalafarina
🔔 Don’t forget to like, comment, and subscribe for more real marketing talk in freight and logistics.
#TruckingMarketing #LogisticsMarketing #FreightTech #B2BMarketing #ContentMarketing #SalesEnablement #ThoughtLeadership #FreightMarketingGurus
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