Nextech3D.ai expands capabilities and growth prospects through KraftyLab integration

Описание: Nextech3D.ai CEO Evan Gappelberg and KraftyLab CEO Boris Sotnikov joined Steve Darling from Proactive to announce that Nextech3D.ai has officially closed its acquisition of KraftyLab following the successful completion of due diligence. The transaction represents a significant strategic milestone for Nextech3D.ai as it strengthens its position in the enterprise segment of the rapidly growing AI-powered event and engagement market.

Sotnikov explained that KraftyLab brings a strong and diversified roster of blue-chip enterprise customers, including global technology leaders such as Google, Microsoft, Netflix, Oracle, Yelp, ZoomInfo, Spotify, and Meta, among others. He emphasized that this customer base reflects the credibility and effectiveness of KraftyLab’s engagement solutions within the enterprise ecosystem. In addition, KraftyLab has generated approximately $1.2 million in year-to-date 2025 revenue, supported by robust gross margins of roughly 72%, underscoring the scalability, efficiency, and profitability of its platform.

Gappelberg told Proactive that a key near-term initiative following the acquisition will be the integration of Nextech3D.ai’s proprietary ARitize3D technology into KraftyLab’s product offering. As part of this effort, Nextech3D.ai plans to convert KraftyLab’s top five best-selling kits into high-fidelity 3D models that will be embedded directly into the KraftyLab sales and purchasing experience.

With this enhancement, corporate HR managers and team-building buyers will be able to interact with products in a more immersive way. By clicking a “View in 3D” option, customers can see kits virtually placed on their own desks using augmented reality, delivering an intuitive, interactive, and Amazon-style shopping experience that aligns with modern enterprise buyer expectations.

According to Gappelberg, the combined Nextech3D.ai and KraftyLab platform is well positioned to drive higher average contract values, improve customer retention, and foster deeper, longer-term relationships with enterprise clients. The integration is also expected to unlock new monetization opportunities across a broad range of event formats, including in-person, virtual, and hybrid experiences.

By strengthening its foothold in the enterprise market through the KraftyLab acquisition, Nextech3D.ai aims to accelerate revenue growth, broaden its customer reach, and reinforce its position as a leading provider of AI-powered event, engagement, and experiential technology solutions.


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