CONNECTING THE DOTS

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The Story

Hello Everyone, My name is Alejandro. I am an Artist/Entrepreneur whose passion is to create and collaborate.

In 2011, I assisted my friend Brandon Marshall in kickstarting his foundation, Project Borderline. During the kickoff event, Brandon made a comment about the shoes I was wearing that night,

"A-Rod you look great, but those shoes have to go."

Looking back now, he was 100% right. Those shoes did not say anything about me or what I was up to in this world. That night, he introduced me to a gentleman by the name of Angel Ramos. It was inspiring to see how well Mr. Ramos dressed and how he carried himself. He was the perfect example of a true gentleman or how we refer to it in Spanish, un Caballero.

On my way home, after a very successful event, I couldn't stop thinking about the shoe comment Brandon had made, and the first impression Mr. Ramos had left with me. At that moment, I became present to the impact of dressing well. I discussed the breakthrough I had with my wife and shared my commitment to start dressing as the person I wanted to become.

Three months later, after completely changing my wardrobe and buying a pair of expensive wingtip shoes, I began to notice a shift in my life. The question from people was no longer "Where do you work?”, Rather "What do you do for a living?”. Since then, I have gained more clients and felt more respected. When you are well dressed, you feel like you are ready to take on anything that may present itself, at least in your own mind. I had just opened a whole new realm of possibilities by adding more effort to the way I dressed.

During that time, I was having a hard time finding shoes that were leather soled, unique, comfortable, high quality and not over priced.
Unfortunately, I didn't find anything below $300. As a result, Caballero Wear was born.

Caballero Wear was created to make shoes for those entrepreneurs, professionals, artist, musicians, cooks, individuals who are up to something big. Who has dreams, desires, and are willing to do anything to obtain them.

Every collection is handcrafted and designed with the intention of inspiring others to reach the pinnacle of their potential. Our mantra is to Be Bold. Stand Out. The mission is to impact the world by empowering men of all shapes and sizes by proving the freedom of choice, individuality, and self-expression.

Caballero Wear is a lifestyle brand I am extremely passionate about because of the impact it has made in my life.

I only hope that it will impact yours as well.

Thank you for watching my video. I am excited about the challenge of documenting my journey one video at a time. I know is not going to be easy, but I know I have your support! I look forward to learning from you in the comments below!

Alejandro

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Caballero Wear | https://caballerowear.com