Natural Capital on Farmland

Описание: What is Natural Capital Accounting - and how can it be applied by farmers to help conserve and protect nature and wildlife?

Farmers know more than anyone about the importance of nature and the Natural Capital approach uses economic language to help us assess and value aspects of farmland that are often overlooked - it’s all about applying the same level of detailed accounting for nature as you would for other farm accounts.

This lively animated video explains how Natural Capital Accounting in Farmland can be useful as a way to ensure that every aspect of the land and surroundings has a part to play in benefiting both people and planet.

Produced by Natural Capital Ireland in association with the Department of Agriculture, Food & the Marine.

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Illustrator: Annie Forrester
Animator: Aaron Ross
Script: Fiona Smith
Voiceover: Mairéad Ryan