How to Get a FSBO Listing: Tips and Strategies for Real Estate Agents

Описание: To get a FSBO (For Sale By Owner) listing as a realtor, there are a few key steps you can take:

Research the FSBO market in your area to understand what types of properties are being sold by owners and at what prices. This will help you tailor your approach and make a compelling case to potential clients.

Network with other realtors and industry professionals who may have connections to FSBO sellers. Attend local real estate events and conferences, and join relevant online forums and groups to expand your network and get access to potential FSBO listings.

Utilize your marketing and outreach skills to reach out to FSBO sellers directly. You can do this through a combination of direct mail, email, and social media marketing to target potential clients and offer your services.

Be prepared to offer FSBO sellers a compelling value proposition. This could include offering a competitive commission rate, a comprehensive marketing plan, or other services such as home staging or professional photography.

Be persistent and continue to follow up with potential FSBO clients. Many owners may be hesitant to work with a realtor at first, so it's important to stay in touch and continue to provide value and demonstrate your expertise.

By following these steps, realtors can effectively target and secure FSBO listings, helping them expand their business and increase their income.
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Welcome to the FREEDOM LIVES HERE Channel with Kelly Wheeler!


If you're a real estate agent and you're not using ChatGPT to create your ideal buyer avatar for each listing… you're leaving money on the table.

In this video, I’m giving you the exact prompt I use to instantly identify the most targeted buyer for any property. This is how you write better ads, create better postcards, build stronger video scripts, and attract the right buyer faster.

This one prompt helps you:
✅ Describe the perfect buyer
✅ Know exactly what problem your listing solves
✅ Create smarter, more profitable marketing

Whether you're running Facebook ads, building a YouTube tour, or writing a postcard, this strategy helps you speak directly to the buyer who’s most likely to say YES.

Here is the Prompt:
Act as a real estate marketing expert. Based on the property’s description and location, who is the most likely buyer for this home? Include their estimated age range, income level, family status, lifestyle preferences, profession, and personal interests. Explain the main problem this home solves for them. Describe how this buyer typically shops for homes, what platforms they use (such as Zillow, YouTube, or Realtor.com), and what keywords or search phrases they are likely using to find a property like this.

Property Details:
Address: [Insert property address]
Beds/Baths: [Insert number of bedrooms and bathrooms]
Square Footage: [Insert total square footage]
Key Features: [Insert any standout features—e.g. lakefront, pool, open floor plan, updated kitchen]
Community Info: [Insert neighborhood name and details]
Location Highlights: [Mention proximity to schools, parks, restaurants, highways, or major employers]

Welcome to the FREEDOM LIVES HERE Channel with Kelly Wheeler!

Join me as I empower real estate agents to scale their businesses and stop wasting money on ineffective marketing.

As a national trainer, coach, and mentor to thousands of agents, I bring you the best strategies and insights to boost your sales and marketing efforts.

Thinking of changing brokerages? Discover how to partner with my group, Freedom Nation, at Epqiue Realty. There is power in partnership. Schedule a Zoom here:
https://calendly.com/kellywheelergrou...

🥷Kelly Wheeler
☎️407-832-6604
📨[email protected]