How to write thousands of personalized push notifications in minutes.
Автор: Aampe
Загружено: 2022-09-02
Просмотров: 765
Описание:
The traditional "Personalization" schemes are broken because they start with us making assumptions about our users.
(e.g. "This user is probably interested interested in X because most people their age are also interested in X.")
So we cluster our users into boxes (segments) with thousands of other users and call that personalization.
At Aampe, we do things differently - We first generate thousands of messages and then send them to your users (weighting their responses by time, action, etc.) to understand what messaging resonates best with each individual user.
...but, for this strategy to work effectively, we need to generate THOUSANDS of measurable messages quickly.
Here's a quick video showing how I create over 2,000 messages in under 4 minutes with Aampe.
Looking to switch to Message-Led Personalization?
Drop us a note at [email protected].
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