Your Clients Are Asking: Should We Buy Now in 2026?

Описание: In today's "Daily Brief" on The Real Estate Advantage, we're cutting through the headlines to find the real opportunities for agents. We cover the truth about "timing the market" in 2026, the massive equity shifts over the last decade, and the legal news surrounding Rocket Mortgage. We also dive into the potential ban on private listings and how you can provide immediate value to your clients by helping them save on energy costs.

As a servant leader, your job is to think like a business owner and put the relationship first. Let's get to the truth behind the data.

Time Stamps:

00:00:00 - Introduction and AI Tools for Realtors
00:01:24 - How to use ChatGPT Templates for Real Estate
00:06:10 - The Balancing Act: AI vs. Personal Relationships
00:08:11 - Article 1: Is Now a Good Time to Buy? (Yahoo Finance)
00:11:00 - Current Market Trends: Price Reductions and Days on Market
00:15:32 - Mortgage Rate Reality and the "Lock-In Effect"
00:19:15 - Tips for Navigating Modern Mortgage Rates
00:22:11 - Decision Making: Personal vs. Macroeconomic Factors
00:25:12 - Strategy: Rent vs. Buy Equity Projection Sheets
00:29:29 - Article 2: A Decade Outlook (2016 vs. 2026 Trends)
00:32:41 - Inventory and Price Comparisons Over 10 Years
00:35:10 - The Growth of Home Equity Since 2016
00:38:33 - Strategy: Sending Annual Equity Reviews to Past Clients
00:40:20 - Article 3: Lawsuits Regarding Mortgage Steering & RESPA
00:42:47 - Understanding Fiduciary Duty in Lender Referrals
00:47:50 - Action Items: Auditing Vendor Partnerships for Compliance
00:51:38 - Article 4: Washington State's Debate on Banning Private Listings
00:54:28 - Both Sides of the Argument: Privacy vs. Market Exposure
00:59:10 - Strategy: Staying Informed on Local Association Legislation
01:00:14 - Article 5: How to Cut Heating Bills Amid Spiking Energy Prices
01:03:10 - Baseline Audits: Analyzing Fuel Usage vs. Dollar Amounts
01:06:03 - Practical Home Improvements to Prevent Heat Loss
01:08:37 - Action Items: Winter Savings Checklists for Clients
01:11:21 - Closing Remarks and Schedule Updates

Articles mentioned:

https://finance.yahoo.com/personal-fi...

https://www.realtor.com/news/trends/h...

https://www.inman.com/2026/01/26/rock...

https://www.realtor.com/news/real-est...

https://www.realtor.com/advice/home-i...


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