Crafting Vision & Mission Statements: Expert Guide
Автор: Tom Krieglstein
Загружено: 2024-01-25
Просмотров: 1147
Описание:
TOPICS: Vision And Mission, Leadership Guidance, Dance Floor Theory, Culture Of Connection
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VIDEO DESCRIPTION
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In this video, Tom walks you through the process of creating powerful vision and mission statements for your team, organization, or community. He emphasizes the importance of distinguishing between the two and provides a clear guide on how to craft statements that effectively communicate your goals and methods.
Tom's video explains how to create a vision and mission statement that articulates your organization's goals, inspires action, and guides decision-making. Whether you're leading a team, running an organization, or building a community, this video provides the tools you need to define and communicate your path to success.
VIDEO OUTCOMES
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⮕ Understanding Vision and Mission Statements:
Vision Statement: This is your long-term goal, the 'mountain peak' you aim to reach. It's ambitious, inspirational, and aligns with your core values.
Mission Statement: This describes the path you will take to reach your vision, detailing specific actions and approaches.
⮕ Creating a Vision Statement:
Dream Big: Aim for a goal that is aspirational and represents the ultimate achievement of your organization.
Be Clear and Concise: Use simple and powerful language to make your vision easily understandable and memorable.
Make it Inspiring: Your vision should motivate and resonate emotionally with your team and stakeholders.
Align with Values: Ensure that your vision is consistent with the core values of your organization.
⮕Developing a Mission Statement:
Outline Purpose: Define what your organization does and what makes it unique.
Focus on Impact: Consider how your activities make a difference and add value.
Be Specific: Provide details on what you do, for whom, and the intended outcome.
Ensure Feasibility: Your mission should be achievable and guide your everyday operations.
⮕ Crafting Statements with Real-World Examples:
Tom provides examples from well-known companies and non-profits to illustrate how effective vision and mission statements are formulated.
⮕ Conclusion and Steps Forward:
Brainstorm with your team to generate ideas.
Draft and refine your statements to ensure clarity and inspiration.
Communicate and implement these statements in your organization's culture.
Regularly review and adapt your vision and mission as your organization evolves.
VIDEO TIMESTAMPS
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00:00 Introduction: Guess the Vision Statement
01:13 Creating Your Own Vision and Mission Statement
01:37 Understanding Vision Statements
03:51 Crafting a Great Vision Statement
06:30 Examples of Vision Statements
08:16 Creating Your Mission Statement
09:16 Examples of Mission Statements
10:22 Tips for Crafting Mission Statements
11:23 Recap and Final Thoughts
13:10 Action Steps and Conclusion
Music from #InAudio: https://inaudio.org/
Track Name: OUTSIDER
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