Company Review and Strategic Analysis of DenSports | MGT 657
Автор: Shamimi Shah
Загружено: 2026-01-11
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This video is prepared as part of the Company Review assignment for MGT 657 (Strategic Management). The purpose of this video is to analyze Densports by applying strategic management concepts learned throughout the course.
In this presentation, I discuss the company background, internal and external analysis, SWOT analysis, and the strategies proposed to improve DenSports’ performance. The analysis includes key strategic tools such as IFE, EFE, IE Matrix, SWOT Matrix and QSPM to identify the most suitable strategies for the company.
This assignment helps demonstrate my understanding of strategic management theories and how they can be applied in a real business context. It also highlights the importance of proper strategic planning in helping a company achieve sustainable growth and remain competitive in the sports retail industry.
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