The Anatomy of a Product Strategy | Product Levels, Differentiation & Portfolio | EduVerse
Автор: EduVerse
Загружено: 2026-01-15
Просмотров: 6
Описание:
In this episode, we break down The Anatomy of a Product Strategy—a complete, practical framework to understand how successful products are designed, differentiated, positioned, and scaled in competitive markets.
You’ll learn:
What a product really is through the 5 Levels of Customer Value
Key product classifications (consumer goods, industrial goods, services)
How companies manage product portfolios using width, depth, length, and consistency
Powerful product differentiation strategies (features, quality, design, service)
How branding, packaging, warranties, and strategic alliances shape product success
Real-world insights into product line stretching, filling, and pruning
This episode is ideal for marketing students, MBA aspirants, founders, product managers, and business professionals who want a clear, structured understanding of product strategy—from theory to real-world application.
⚠️ AI-Assisted Content Disclaimer:
This podcast is created with the help of AI for educational purposes. While every effort has been made to ensure accuracy, AI-generated content may contain errors or oversimplifications. Viewers are encouraged to cross-verify concepts with standard marketing textbooks, academic resources, or industry experts.
📌 If you’re preparing for marketing exams, interviews, case studies, or real-world product decisions, this episode gives you a strong strategic foundation.
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