How to Grow on Substack in 2025 with Bestseller Mike Sowden of Everything is Amazing

Описание: My guest today on CREATIVE. INSPIRED. HAPPY is Mike Sowden, the author behind the hugely popular Substack, “Everything is Amazing.” He is also a former archaeologist and travel writer, and one of the humblest writers I know. (Don't be fooled when he starts out the interview by telling you he has no idea what he's doing.)

Today, we talk about:
What is Substack, and is it too late to get started there?
How Mike found his writing voice, a unique blend of scientific explanation and approachable humor
The joy of trying things even when you're not an expert on the topic
Marketing Strategies and Social Media Growth
Growth on Substack - what works and what doesn't?
How to use social media to grow your Substack
Content Creation and Idea Generation
The concept of writing seasons (a.k.a. finding a publishing cadence that doesn't kill you)
What we can learn from Liz Gilbert's multimedia approach to writing,
and so much more.

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Summary
In this conversation, Mike Sowden shares his journey of finding his writing voice, blending scientific explanation with humor. He discusses the evolution of his newsletter on Substack, the importance of curiosity over expertise, and how he uses humor to connect with readers. Mike also delves into the process of idea generation, the concept of writing in seasons, and his aspirations to explore both fiction and non-fiction writing. Throughout the discussion, he emphasizes the joy of learning and the value of community engagement in the writing process.