How Dollar Stores Really Make Their Money

Описание: If you’ve ever shopped at a dollar store, you’ve probably wondered how they’re able to make enough money to stay in business, let alone thrive. Of course, stores like Dollar General, Dollar Tree, and Family Dollar are doing extremely well, so they are obviously making more money than it might seem. You probably know that the quality of the items isn’t quite as high as at other stores, but you might be surprised at how low it is, and some of the deals aren’t really that great after all. Let’s take a look at how dollar stores really make their money.

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Convenience is key | 0:00
Location, location, location | 1:36
Getting those low-income customers | 2:47
Not always a deal | 3:29
The illusion of a discount | 4:23
Cheaply made items | 5:29
Design strategies | 6:46
Hiring few employees | 7:59
Private-label items | 8:50
Causing "economic distress" | 9:51

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