Collaborating to Compete: Lessons from the Dutch Flower Industry
Автор: INSEAD
Загружено: 2015-11-30
Просмотров: 3711
Описание: For centuries, the Dutch have dominated the global flower industry, but new global pressures threaten to change all that. Dirk Hogervorst, former director of FloraHolland--the world's largest flower auction house--joins us to discuss how growers in the Netherlands are collaborating to defend their turf.
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