STOP Burning Google Ads Budget on Invalid Traffic - I Show You How

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ClickPatrol™: https://clickpatrol.com/?protectid=a0...

In this video, we dive deep into the world of Google Ads invalid traffic (IVT)! Learn how to effectively investigate, prevent, and protect your precious ad budget. We break down the unique ways invalid traffic affects different campaign types, from Search, Pmax, Demand Gen, Display to Meta.

Here’s what you’ll learn:
How to Investigate IVT: Step-by-step methods to spot suspicious activity in your Google Ads account.
IVT by Campaign Type: Specific strategies for handling invalid clicks on Search, Shopping, and Display campaigns.
Optimization Tips: Actionable optimization techniques to minimize bot and fraudulent traffic.
Protect Your Budget: Best practices for ensuring your ads are seen by real, potential customers.
Don't let invalid traffic drain your ad spend.

00:00 - 01:30 Invalid Traffic Intro
01:30 - 03:50 Invalid Traffic per Campaign Type
03:50 - 04:32 ClickPatrol™
04:32 - 09:01 Optimizations
09:01 - 10:15 Identifying
10:15 - 12:20 Investigation
12:20 - 12:44 Actual Invalid Traffic
12:44 Outro