All LinkedIn Ads Targeting Options

Описание: Here are all the targeting options available in LinkedIn Ads. The targeting options are based on member's profile attributes and behavior.

Here are all the LinkedIn Ads Targeting attributes:
Location
Company
Job experience
Education
Interests and Traits
Demographics
Predictive audiences
Matched Audiences

Within Locations, you can target:
Country
State
City
Metropolitan area
Town
County

Within the company attributes, you can target:
Company name
Industry
Size
Revenue
Your Followers
Category
Connections
Growth rate

Within the job experience attributes, you can target:
Job Title
Job Function
Job Seniority
Member Skills
Years of Experience

For education attributes, you can target:
Degrees
Fields of Study
Member Schools

For interests and traits:
Member Groups
Member Interests
Member Traits

For demographics:
Member age
Member gender

You can use the following inputs to help create your predictive audiences:
Lead Gen Form
Contact lists
Conversions

Matched audiences include company and contact list upload options as well as the following retargeting options:
Website visitors
Engaged with single image ad
Engaged with document ad
Viewed video ad
Opened or submitted lead gen form
Opened a conversation or clicked on any conversation ad CTA
Engaged with your company page
Responded to your LinkedIn event
Contacts via a CRM integration