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Award Winning Campaign | Pringles Casestudy | Influencer Marketing
Автор: Ripple Links
Загружено: 2018-06-07
Просмотров: 40358
Описание: Ripple Links executed an award-winning influencer marketing campaign for Pringles. On Valentine's day, Pringles planned a campaign centered on the theme - Single as a Pringle. The campaign involved Facebook and Twitter Influencers, Viral Facebook Pages and #SingleAsAPringle trended on Twitter. Through quick thinking and execution, the campaign adapted in real time to include viral sensation Priya Varrier. This was her first brand association. This campaign was awarded Gold for 'Viral Marketing' by CIDCA . Watch the influencer marketing casestudy for more details...
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