MMPC-006 important questions and Answers | IGNOU MBA

Описание: This video covers MMPC-006 – Marketing Management, an important subject of the IGNOU MBA programme. The lecture is specially designed for IGNOU students to understand concepts clearly and prepare effectively for exams, assignments, and viva.

📘 What you will learn in MMPC-006 Marketing Management: • Meaning and scope of Marketing
• Marketing concepts and philosophies
• Marketing environment
• Consumer behaviour
• Market segmentation, targeting & positioning (STP)
• Marketing mix (Product, Price, Place, Promotion)
• Branding and brand management
• Marketing strategies
• Services marketing
• Rural and international marketing
• Marketing research basics

🎯 Useful for: ✔ IGNOU MBA students
✔ MMPC-006 exam preparation
✔ Assignment & previous year question answers
✔ Quick revision before exams

📌 Course Code: MMPC-006
📌 Course Title: Marketing Management
📌 Programme: IGNOU MBA

👉 Watch till the end for complete conceptual clarity.
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