The Secret Behind REPRESENT’s $100M Product Page (and How to Copy It)

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00:00 - The design mistake most founders make
00:23 - The Design Halo Effect explained
00:47 - Minimalism, white space, and premium feel
02:11 - First impressions happen fast
03:41 - Represent’s use of imagery & copy
07:25 - Social proof done right
09:07 - Micro-interactions = subconscious trust
11:03 - Storytelling through design
12:35 - Smart merchandising and “You may also like”
14:35 - Size guides, FAQs, and return info
16:30 - Your product page is your brand