HERTOG JAN - DON’T DRINK HERTOG JAN (Case Study) Campaign
Автор: Campaign Unpacked
Загружено: 2025-11-09
Просмотров: 523
Описание:
HERTOG JAN - DON’T DRINK HERTOG JAN (Case Study) Campaign
Context: The Dutch beer market has long been ruled by the giant Heineken, imposing the fast-fashionization of beer through round after round of big advertising, big sponsorship, big everything.
Mission: Hertog Jan, a small brewery from the Dutch countryside with limited resources, but with unlimited dedication, needed a strategy to stand out and weaponize this dedication into a market-leading advantage.
Idea: DON'T DRINK HERTOG JAN. Yes. A beer you shouldn’t drink because it’s made to be kept, inside the Room Heineken Doesn’t Have. A space in the basement of our brewery (or at home), for anyone, anywhere to let their beer... age.
Credits:
Brand: HERTOG JAN
Agency: GUT
Повторяем попытку...
Доступные форматы для скачивания:
Скачать видео
-
Информация по загрузке:
![[Album] ULTRA 4.0 - Depeche Mode Inspired Dark Electronic AI Mix Electro 90s 2000s](https://imager.clipsaver.ru/Oc4Cobk6FMg/max.jpg)
