Unlocking the Power of Dynamic Pricing with Preno - Webinar Recording

Описание: Welcome to the recorded session of our dynamic webinar, “Unlocking the Power of Dynamic Pricing with Preno.” If you missed the live event, here’s your chance to learn how Preno’s dynamic pricing tools can transform your pricing strategy, boost your bookings, and elevate your business. Hosted by Marie, this webinar provides invaluable insights and practical tips on maximising your revenue with Preno.

In this session, you’ll discover:

Introduction to Dynamic Pricing Tools: Understand what dynamic pricing tools are and how they can benefit your property.
Live Demonstration: Watch a live demo on setting up and using dynamic pricing tools in Preno.
Best Practices: Learn best practices for implementing dynamic pricing strategies to maximise revenue.
Optimising Results: Discover how to analyse results and continuously optimise your pricing strategy.
Live Q&A: Engage in a live Q&A session with Marie to address your specific questions and concerns.

Questions and Answers from the Event:

Q: Are you able to send dynamic rates to certain partners and/or selected OTA channels only?
A: Yes, you can pick which rates have dynamic pricing applied. They are only applied to base rates since the derived rates would automatically change when the base rate changes.

Q: For the Surge pricing occupancy rates, what is the occupancy period based on, on the day or monthly?
A: When you look at the occupancy report in Preno, you can see the monthly rate, so you can calculate an average and use that when you set up your rules.

Q: Does this surge pricing flow through to Bookings.com etc or is it just on our website?
A: Depending on which rates you’ve applied it to and how you’ve set up your rates, it can flow to Booking.com as well.

Q: If we are full and get a cancellation then that is exactly when we need dynamic pricing to work.
A: If you are full, then your surge pricing would have already kicked in way before you reached your full capacity. So when a booking is cancelled, your rates should still be elevated from the previous surge pricing adjustments, and last-minute pricing would also not have kicked in since you are fully booked. This means when you get a cancellation, the rate to book should already be elevated. Hope that clarifies it.

Q: Are you able to send dynamic rates to certain partners and/or selected OTA channels only?
A: Yes, you can if you have different rates set up for the various OTAs. You can then choose which rates you want the dynamic pricing to be applied to.

Q: I’ve made a surge pricing rule for 6 rooms for the next 30 days, and Preno reported that it had made 3066 adjustments. So what constitutes an adjustment?
A: You are not able to set a date range for the surge pricing. Surge pricing is applied for the next 720 days. So when you start a surge pricing rule and then run the rule, Preno will scan the next 720 days to check which dates meet the rules you have set up and adjust this accordingly.

Q: Say we are full and get a cancellation on a particular day. If you have surge pricing and last-minute pricing, wouldn’t that meet the condition of both surge and last-minute pricing? Which one gets applied?
A: Surge pricing will not kick in when your inventory increases, so in this scenario, surge pricing does not kick in when the cancellation takes place. Last-minute pricing will kick in at midnight if the rules you have set up are met.

Q: Is it possible to run the surge pricing report for more than the last 30 days?
A: You can only view the last 30 days at the moment, but the product team is looking into expanding it and making it more flexible.

Q: Say we are full and get a cancellation on a particular day. If you have surge pricing and last-minute pricing, wouldn’t that meet the condition of both surge and last-minute pricing? Which one gets applied?
A: Surge pricing will not kick in when your inventory increases, so in this scenario, surge pricing does not kick in when the cancellation takes place. Last-minute pricing will kick in at midnight if the rules you have set up are met.

Q: Is it possible to run the surge pricing report for more than the last 30 days?
A: You can only view the last 30 days at the moment, but the product team is looking into expanding it and making it more flexible.

Don’t miss this opportunity to enhance your property management experience with Preno’s dynamic pricing tools. Watch now to unlock the full potential of your business!