If You Don’t Show Up, You’ll Never Know Who You Just Missed

Описание: SERIES ALERT This episode is part of Building Solo: Four Indian Women Who Rewrote the Rules — a four-part mini-series featuring women who left corporate life to build businesses on their own terms. This is Episode 4 of 4.

Women in advertising are searching for one thing today: how to reclaim their voice rebuild confidence, and step into a creative career on their own terms.

In this episode of Unfiltered Solopreneur, host Nikhil Vaish sits down with Tista Sen, who is a Cannes-winning creative leader, New York Times–published storyteller, and founder of These Are Things, her independent creative practice helping brands communicate with honesty, depth, and cultural intelligence.
After 25 years in advertising, Tista describes what most women experience but rarely say out loud — the unconscious biases baked into the industry. From presenting a ₹5 crore campaign to a room full of men and then being asked to order lunch, to always being handed “women’s brands” while men automatically get tech, auto, and finance — she reveals the invisible rules that shape a woman’s career.
She also shares the truth about leaving corporate: the fear, the loneliness, the Excel spreadsheets — and the unexpected freedom. Going solo didn’t dull her creativity; it sharpened it. It reconnected her to craftsmanship, deep thinking, and listening to clients instead of performing for a hierarchy.
Whether you're leaving corporate to start your own business, navigating sexism, or trying to build solopreneur confidence, this episode gives you tools, language, and clarity you won’t find anywhere else.

Key Topics Covered
● “Why women are still asked to order lunch after leading the pitch”
● Navigating workplace sexism in India and unconscious gender roles
● How to rebuild confidence after leaving corporate and starting alone

● Early red flags when choosing clients as a solopreneur
● The power of “showing up,” asking annoying questions, and setting boundaries
● Why women don’t need to “find a voice” — they need to use the one they already have
● Why agencies lose 70% of women — and whether the future is women going solo Perfect for women in advertising, creative leaders, solopreneurs, and anyone facing self-doubt or workplace inequality who want to build a career rooted in authenticity, clarity, and confidence.

#womeninadvertising #solopreneur #genderinequality #creativecareer #confidencebuilding
#womenleaders #UnfilteredSolopreneur

Guest Details
Founder, TistaThinks |
● LinkedIn:   / tista-sen-43038839  
● Instagram:   / tistathinks  

Resources & Links From Nikhil:
● Free 30-minute Brand Clarity Sessions to help you spot what’s missing and define
your next move. Book it at clarity.boostsolo.com

Your story is your most powerful asset. LIVE SOLO OR DIE CORPORATE!