Nike Air Max ‘17
Автор: lukas vojir
Загружено: 2019-01-15
Просмотров: 811
Описание:
metaphorical exploration of air and the negative space it occupies.
The Air Max 2017’s ultralight support and maximum comfort are portrayed through a series of visual metaphors inspired by scenarios encountered on an everyday run.
Working as part of the in-house team at ManvsMachine, I was involved from early stages of the project all the way through to delivering the film and multiple stills. My role included design, r&d, animation and simulation across many shots. You can watch my development reel here: vimeo.com/193078963
Credits:
Concept, Design & Direction:
ManvsMachine
Client:
Nike Europe
Audio:
Zelig
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