#197

Описание: What happens when a simple subject line transforms your entire leadership approach? In this solo episode, Bart Berkey shares the profound moment when a three-word email—“BTW, good morning”—became a turning point in how he leads with humanity, not just hustle. This deeply personal story reveals why connection must come before direction, and how one assistant's courage sparked a lasting shift in Bart's leadership mindset.

Major Takeaways

1. The 3P Framework: Lead with Person, Purpose, Praise to build trust, drive execution, and inspire motivation.

2. BTW, Good Morning: A reminder to pause, acknowledge, and connect before assigning tasks.

3. Micro Chats Matter: Small greetings fuel emotional belonging—especially in hybrid and remote environments.

4. Nine Keystrokes Can Set You Apart: Typing “Thank You” may take 1.7 seconds, but the impact can be career-changing.

5. Ask About the Blueberries: Celebrate wins, recognize efforts, and invite others to share what’s working.

Memorable Quotes

“Are you barking orders—or building connection?”

“Small talk isn’t fluff. It’s fuel.”

“BTW, good morning—three words that rewired how I lead.”

“Recognition starts with acknowledgment. It’s not about the task. It’s about the person first.”

Why It Matters / How to Use It

This episode challenges the default mode of leadership many fall into—prioritizing urgency over empathy. Whether you're managing a team or building relationships, the shift from task-first to people-first can unlock deeper trust, better collaboration, and higher performance. Try Bart’s 3P approach in your next email or 1-on-1, and watch your team’s response change.

Resources & Links:

Bart Berkey: MostPeopleDont.com | LinkedInxkr