LAND ROVER SERIES ONE

Описание: LAND ROVER SERIES ONE V8.
A Custom series One Land rover with a chassis up build to a really high standard by Richard. Don't be fooled by the Patina body, this Series 1 is a very capable, reliable 4 x 4.
The Land Rover name was created in 1948 by the Rover Company for a utilitarian 4WD off-roader; yet today Land Rover vehicles comprise solely upmarket and luxury sport utility cars.
For half a century (from the original 1948 model, through 1997, when the Freelander was introduced), Land Rovers and Range Rovers exclusively relied on their trademark boxed-section vehicle frames. Land Rover used boxed frames in a direct product bloodline until the termination of the original Defender in 2016; and their last body-on-frame model was replaced by a monocoque with the third generation Discovery in 2017. Since then all Land Rovers and Range Rovers have a unified body and frame structure.

Land Rover was granted a Royal Warrant by King George VI in 1951, and 50 years later, in 2001, it received a Queen's Award for Enterprise for outstanding contribution to international trade. Over time, Land Rover grew into its own brand (and for a while also a company), encompassing a consistently growing range of four-wheel drive, off-road capable models.

The design for the original vehicle was started in 1947 by Maurice Wilks. Wilks, chief designer at the Rover Company, on his farm in Newborough, Anglesey, working in conjunction with his brother Spencer who was the managing director of Rover. The design may have been influenced by the Jeep and the prototype, later nicknamed Centre Steer, was built on a Jeep chassis and axles. The early choice of colour was dictated by military surplus supplies of aircraft cockpit paint, so early vehicles only came in various shades of light green. Starting with the series I Land Rover, all models in this era featured sturdy box-section ladder-frame chassis. Early vehicles like the Series I were field-tested at Long Bennington and designed to be field-serviced.
In 1948, the first Land Rover was officially launched 30 April 1948, at the Amsterdam Motor Show and 1958 the Series II was launched.

After the formation of Land Rover Limited in 1978 the hyphen in Land-Rover —as shown in the logo— began to be dropped.