031: Getting A Seat At The Big Table W/ COACH MICHAEL BURT
Автор: Bill Burke
Загружено: 2026-01-09
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In this episode of The Fortitude Forum, Bill interviews Coach Michael Burt, a former basketball coach who has transitioned to the business world. Michael discusses his unique career path, spanning sports and business, and shares insights from founding The Greatness Factory and authoring multiple books. He delves into his concept of 'Prey Drive,' the importance of mental toughness, and his philosophy on leadership and motivation. Michael also discusses raising $30 million and his ambitious plans for building 'Greatness Factories' across the country, emphasizing the significance of playing the 'biggest game in business.'
00:00 Introduction to The Fortitude Forum 00:57 Coach Michael Burt: From Sports to Business
03:20 Early Coaching Journey and Leadership Lessons
05:18 Transitioning from Sports to Corporate Coaching
12:51 The Concept of Prey Drive
15:25 Activating and Sustaining Motivation 17:46 Pressure Packed Situations and Elite Decisions
18:17 Attributes of Top Performers
18:34 The Importance of Repetition and Muscle Memory
18:47 A Coaching Lesson in Boldness
21:34 Rewriting Identity for Peak Performance 25:03 The Concept of the Big Table
26:37 Trigger Moments and Quantum Leaps 30:46 Raising Capital and Building Greatness Factories
32:46 Future Aspirations and Quantum Leaps 33:43 Connecting with Coach Michael Burt
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