Candle Pricing Calculator Explained, How to Price Candles Beginner Guide

Описание: Pricing candles can feel uncomfortable — especially when you’re not sure what your candles should cost. In this video, I walk you through a Candle Retail Price Guide and Calculator designed to help you price your candles with clarity, structure, and confidence, not guesswork.

This beginner-friendly Excel template shows you how pricing actually works, starting with your true cost per candle, then guiding you through common pricing methods and a simple retail price calculator. Most of the calculations are done for you — so you can focus on understanding your numbers instead of stressing over math.

In this video, you’ll learn:

1. Why you should always start with the Start Here tab

2. How true cost per candle is auto-calculated

3. Which cells are auto-calculated vs manual

4. How the retail price calculator works

5. Why the multiplier is the only manual input

6. How to sanity-check your price before listing

7. How to think about retail vs wholesale pricing

Pricing methods are tools, not rules. This guide isn’t about picking a “perfect” price — it’s about understanding your numbers so pricing feels intentional instead of scary.

If you want to use the same Candle Retail Price Guide and Calculator shown in this video, it’s linked below as an editable Excel template.

https://www.etsy.com/listing/44443341...