What Investors Look For In Founders (Why Pitch Decks Don’t Win Deals)
Автор: Brand Mixology
Загружено: 2026-01-16
Просмотров: 28
Описание:
In this episode, Claire speaks with Andy Evans, multi-exit founder and active investor, about what investors actually look for in founders and why it has very little to do with pitch decks.
They unpack when investment helps, when it hurts, and why focus, resilience, traction and human judgement matter more than funding, hype or AI tools. Andy also shares his perspective on using AI as an assistive tool, not a shortcut, and why many founders chase growth in the wrong places.
If you are building a business, considering investment, or feeling pulled in too many directions, this episode will help you think more clearly about what really moves the needle.
About Claire and Her Guest
You can connect and find out more about Andy here https://linktr.ee/digitalfounders
You find out about Eleven Writing here https://www.elevenwriting.com/
Download the investors deck Andy mentions here http://deck.digitalfounders.co.uk/
Download the "Jam Sandwich" Thesis here http://deck.thejamsandwich.com/
If you'd like help with your own brand messaging and marketing, you can schedule a 30 min call with Claire, for free, here https://calendly.com/brandmixology/30...
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