Improve your email engagement and deliverability with automation

Описание: This is a segment from Growth Decoded Season 2 Episode 10, "Deliverability Factors & Engagement Tagging"

You'll hear from Hanna Fray, expert and senior deliverability specialist at ActiveCampaign, as we break down email deliverability and email engagement.

Automations mentioned in this video:

• Contact Engagement Tagging Part 1: https://www.activecampaign.com/market...
• Contact Engagement Tagging Part 2: https://www.activecampaign.com/market...
• Re-Engagement Email Automation: https://www.activecampaign.com/market...

You'll learn:

→ The difference between "email delivery" and "email deliverability"
→ The different factors that impact email deliverability
→ What the acronyms DKIM, DMARC, and SPF mean
→ What is email engagement and why is it important?
→ Ways to automatically track email engagement
→ Why unsubscribes might actually be a good thing
→ Common mistakes and best practices for improving your email engagement

This is a segment from Growth Decoded, a show that helps you grow your business by figuring out the customer experience — one topic at a time.
https://www.activecampaign.com/resour...
Subscribe for more tips, information, and marketing best practices!

Connect with ActiveCampaign on social!

LinkedIn:   / activecampaign-inc-  
Instagram:   / activecampaign  
Facebook:   / activecampaign  
Twitter:   / activecampaign  

#CustomerExperienceAutomation #emaildeliverability #PromotionsTab #PromotionsFolder #SpamFolder #Email #EmailMarketing #MarketingAutomation #CRM #SalesCRM #emailinbox #EmailEngagement #EmailDeliverability #SalesSoftware #MarketingSoftware #Email #SalesAutomation #Newsletter #CustomerExperience #EmailInbox