Redefining the Designer’s Role with Ben Hernandez | The Fold

Описание: On this episode of The Fold, hosts Tony Sanchez and Anthony Armendariz are joined by Ben Hernandez. Ben shares his perspective on how designers can help drive real product elevation—not just polish—by collaborating more closely with product managers, whose evolving role now involves shaping vision and championing value across disciplines.

Ben also shares his personal philosophy on self-advocacy. He introduces the idea of a “user manual for working with me,” offering practical advice to anyone aiming for smoother collaboration in creative settings.
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Timestamps:
00:00 Show Intro
01:43 Ben's recent work with founders
02:50 What designers bring to product management
9:03 Leading design in a start-up vs. design in an agency
18:45 How designers can build trust with founders
25:28 Creating "user manuals" for working with others
32:04 Adapting to neurodivergence from an early age
40:26 Tactical leadership challenges
51:15 Trust versus vision in leadership