The Math of Diversity: How Much Your Audience Can Grow | The Offstage Mic, Episode 24

Описание: The need for diversity in our audience and for the audience to reflect the community is a hot topic in the arts these days—and there is significant money on the table when you do this.

I have a free download that does the math for you so you don’t have to. Get your free Demographic Revenue Calculator and see the potential for sales growth in three easy steps: www.aubreybergauer.com/24

Season 3 (2024)

#community #audience #arts #changingthenarrative #runitlikeabusiness #aubreybergauer

ABOUT THE OFFSTAGE MIC
Arts and culture is a big business— now a $1.02 trillion sector whose 100,000+ organizations serve almost every community in the nation.

This podcast is about running that business: how to grow audiences, develop high performing teams and leaders, get younger attendees in the seats and on the donor rolls, apply strategies working in other sectors, and generate more revenue, all in order to serve the mission and flourish in a changing world.


ABOUT AUBREY BERGAUER
Hailed as “the Steve Jobs of classical music” (Observer), Aubrey Bergauer is known for her customer-centric, data-obsessed pursuit of changing the narrative for the arts. A “dynamic administrator” with an “unquenchable drive for canny innovation” (San Francisco Chronicle), she’s held offstage roles at major institutions in Seattle and San Francisco, and as chief executive of the California Symphony.


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