Nike Futuristic Store In Paris | Nike Largest House of Innovation at Champs Elysées, Paris
Автор: Expat Vit In France
Загружено: 2020-10-19
Просмотров: 9377
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Nike futuristic store in Paris. Nike largest House of Innovation at Champs Elysées, Paris
Following openings in Shanghai and New York City, sportswear giant Nike has landed in Paris with a third House of Innovation, its upper segment of flagships. Unsurprisingly, the store has a prime location, occupying a listed early 1930s building with a modernist façade by French architecture practice Brandon, Boyer & Le Franc on avenue des Champs-Elysées, without doubt one of the most prestigious addresses in town. Measuring 2,400 sqm. (25,833 sq.ft.) spread across four floors, the store offers an immersive and digitally-powered consumer journey. Needless to say, it offers one of the largest assortments of Nike footwear in Europe.
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