Is High-End Makeup Worth It?

Описание: Does money actually buy you a better face? Or are you just paying a 500% markup for a weighted lid and a gold logo?

In today's video, we are putting our wallets away and taking out a microscope. We dive deep into the chemistry, the corporate ownership structures, and the psychology behind the price tags of your favorite beauty products.

I’m breaking down the "Sister Brand" phenomenon—the open secret that explains why your $10 mascara might be the exact same formula as the $40 luxury version. We’ll cover exactly when you should SPLURGE (complexion and binders) and when you should absolutely SAVE (disposables and waxes).

In this video, we cover:

The "Sister Brand" Secret: Why L'Oréal and Estée Lauder own everything.

Trickle-Down Technology: How luxury innovation ends up in the drugstore.

The Chemistry of Splurging: Why cheap foundation turns orange (oxidation).

The Scam of Mascara: Why you should never spend more than $10 on lashes.

The "High-Low" Kit: How to build a professional kit on a smart budget.

If you are ready to stop burning cash on marketing and start spending on performance, this video is for you.

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