Exhibit Smart at JEC World 2026: Inside the ICS Innovation Hubs
Автор: Ilkay Özkisaoglu
Загружено: 2026-02-03
Просмотров: 3
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The Composites Lounge presents a special Live event designed to help companies navigate one of the most important exhibiting decisions of the year: how to participate effectively at JEC World 2026—especially as booth allocations approach their closing phase. This livestream highlights the continued partnership between the International Composites Summit (ICS) and the Composites Lounge, following the remarkable momentum built during the 2025 edition at The Drum in Wembley. Together, both organizations now introduce a practical solution for innovative companies, SMEs, scale ups, and international brands that want to be present at JEC World 2026—without the heavy investment and logistical strain of building a full stand.
At the center of this session are the ICS Innovation Hub pods, a turnkey exhibition concept created to offer visibility, credibility, and qualified leads with a fraction of the traditional effort. According to the official ICS Innovation Hub overview, these pods are built as curated, high profile shared spaces that include custom branded pods, integrated event marketing, pre show and on site PR, lighting, furniture, power, and professional coordination—removing the time consuming tasks that usually overwhelm exhibitors at major global events. [internatio…summit.com]
Each pod is designed to provide the presence and impact of a conventional booth while eliminating the usual complexity: no construction, no logistics challenges, minimal setup time, and almost zero operational friction. For JEC World 2026, the standard pod price of £4,750 provides an accessible entry point for companies that want to reach international buyers, OEMs, and decision makers at the world’s most important composites show.
This matters especially because JEC World 2026 is not just another trade fair. It is an event of extraordinary scale—featuring thousands of exhibitors, tens of thousands of visits, and attendees from over 100 countries, representing every major application sector of the composites industry. For many businesses, particularly smaller teams, attending conferences, taking meetings, participating in networking events, and exploring new technologies can create a constant conflict with the traditional expectation of “manning the booth.” The Innovation Hub model solves precisely this tension. [jec-world.events]
The livestream will feature three key voices from the Fluency team who deliver ICS and the Innovation Hubs internationally:
• Gemma Hardy — Managing Director, Fluency
Gemma will speak to the strategic rationale behind the Innovation Hub concept, why it was developed, and why JEC World 2026 marks an important expansion of this format into France. Her perspective will focus on exhibitor pain points and the need for a more agile, risk reduced exhibiting model in the global composites sector.
• Katie Homes — Marketing Director, Fluency
Katie will explore the visibility advantages of being part of an Innovation Hub. With integrated PR, shared branding, strong placement on the show floor, and coordinated marketing efforts, companies benefit from amplified exposure—particularly valuable for innovative teams that cannot afford to spread themselves thin across a three day mega event. Her insights will show how storytelling, discoverability, and consistent presence are built into the pod model.
• Colin Leatham Locke — Director of Sales, Fluency
Colin will break down the practical value and commercial simplicity of joining an Innovation Hub pod: the inclusions, the ease of setup, the lead capture support, and why this is a strong option for exhibitors making late decisions as JEC World 2026 approaches. His contribution will detail how the on site Fluency team supports visitors when exhibitors are away—ensuring that no potential opportunity is missed.
Throughout the livestream, the Composites Lounge will highlight a real world perspective on why the pod concept works. Having personally used the Innovation Hub model in the past, the host’s experience demonstrates how effective this solution is for individuals who treat events as high activity production environments. Interviews, filming, meetings, and conference appearances often pull exhibitors away from their stands. With an Innovation Hub pod, this becomes an advantage—not a liability—because a trained team ensures that visitors are welcomed, briefed, and supported even when the exhibitor is elsewhere.
This Live event ultimately aims to provide clarity for companies facing the final stages of their JEC World 2026 planning. For those still deciding whether to exhibit, or struggling with the resources required for a traditional stand, the Innovation Hub pods offer a fast, viable, and low barrier entry into the world’s leading composites show. They combine affordability with professional execution, and flexibility with high visibility—an approach that aligns perfectly with the needs of innovators who want to make an impact without sacrificing their their mobility.
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