Driving relevance at the speed of life: What it means for pharma today
Автор: Med Ad Studio
Загружено: 2025-12-21
Просмотров: 58
Описание: In a chat with Med Ad News, Accenture Song Life’s Ken Begasse Jr., marketing & growth lead, and Enslow Kable, North America lead, share Accenture Song Life’s positioning of driving relevance at the speed of life and what it means for pharma today (0:32); the new operation model of uniting brand purpose, customer experience, and business readiness (1:37); how leaders should rethink their marketing organization in the Intelligence Age (3:25); how Accenture Song Life helps clients achieve growth in a smarter, more efficient way (7:43); reimaging the operational models commercial organizations as patient, payer, and HCP expectations evolve (10:24).
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