How AI is revolutionising the guest journey at Almar Resorts & Spa
Автор: GRI Institute
Загружено: 2026-01-06
Просмотров: 903
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Maria Pia Intini, Managing Director at Almar Resorts & Spa, shares how the company is leveraging artificial intelligence (AI) to enhance the guest journey.
In this exclusive GRI Institute interview, Maria explains that Almar Resorts is undergoing a technological evolution, focusing on using AI for reservations. This system helps anticipate guest needs, personalising the experience by providing timely and accurate responses to offer tailored proposals, improving both guest satisfaction and operational efficiency.
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