Leads for Contractors - The Best Marketing Channels that Work - Part 1

Описание: Are you a contractor or business struggling to find quality leads and tired of chasing prospects who never respond? In part one, 'Leads for Contractors - The Best Marketing Channels that Work', we reveal the proven marketing strategies that top contractors and businesses use to build a steady stream of qualified leads—without relying on shared lead services or wasting time on dead ends.

What You’ll Learn in This Video:
We’ll show you that a rock-solid marketing foundation starts with your website and having a strategy. These are the hub of your lead generation system. Learn how to define your Ideal Customer Profile (ICP) so you can attract the right clients—those who are ready to hire and value your expertise. We’ll discuss the importance of identifying exactly who your best customers are, what platforms they use, and how to reach them where they spend their time online.

You’ll discover why it’s critical to own your leads (not share them with competitors), and how to create a content strategy based on your unique pillars of knowledge—so you always know what to post and can position yourself as the go-to expert in your field.

What are the most effective marketing channels for contractors? Consider leveraging social media (such as Facebook, Instagram, and TikTok) and SEO to ensure your business is found by the right people at the right time.

Key Topics Covered:

• Why your website is the foundation of your marketing system
• How to define your Ideal Customer Profile (ICP) for better targeting
• The importance of owning your leads (not sharing with competitors)
• Creating your unique pillars of knowledge for consistent content
• Choosing the right marketing channels for contractors
• Reaching your ICP where they live online (social media, SEO, and more)

Actionable tips to get your phone ringing with qualified prospects

Whether you’re just starting out or looking to take your business to the next level, this video will give you the ideas you need to build more leads, grow your reputation, and build a marketing system that works for you.

Don’t forget to subscribe for Part 2, where we’ll dive deeper into advanced marketing tactics for contractors! We will review social media platforms and tools, and delve deeper into SEO and PPC.

For more insightful videos check out this playlist:    • Business Marketing, Profits and AI