Telcos Have a New Monetisation Avenue with Prepaid Plans || Jio airtel VI

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Telcos Have a New Monetisation Avenue with Prepaid Plans || Jio airtel VI

The Indian telecom operators are looking for ways to boost their ARPU (average revenue per user) by exploring new monetisation avenues. The telcos including Airtel and Jio have partnered with tech companies to bundle AI (artificial intelligence) subscriptions for their customers. Airtel is offering free access to Perplexity Pro while Jio is offering free access to Gemini Pro. BofA (Bank of America) believes that the rapid surge of AI usage in India is opening up new

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