Global Business Hall of Fame: Ayah Bdeir

Описание: Ayah Bdeir is a 2020 laureate of the Global Business Hall of Fame. Born in Montreal, Quebec, Canada, to an entrepreneur and a banker, Ayah Bdeir was raised in Beirut, Lebanon.

In 2011, Ayah launched littleBits, an award-winning company with a mission to empower kids to be changemakers through invention and creativity. The company, which invented the electronic building block, is the leader in education and science, technology, engineering, art, and mathematics (STEAM) and has won over 150 awards in education, tech, and play. littleBits has also partnered with industry giants, including Disney, Pearson, and the New York Department of Education.

Through littleBits, Ayah enables children and young adults to increase their creative confidence and become more adept at problem-solving. Understanding and working with technology helps young entrepreneurs become more innovative, enables them to build prototypes, and helps them access skills and careers in the tech field. Ayah believes engineering will shape the future, not only because there will be more jobs in STEM and STEAM, but because she believes the engineering mindset will shape the future. By providing the means for children and adults to understand technology and be able to work with it, Ayah is helping to reduce inequalities and enable more diversity in STEM and STEAM jobs.