YouTube Shorts Might Be Hurting Your Channel (Here’s Why) (Plus New 2026 Strategy for Growth)
Загружено: 2026-01-16
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The Real Problem With YouTube Shorts Monetization
YouTube Shorts can bring massive views, but when it comes to monetization, many creators are hitting a wall.
In this video, I break down the real problem with YouTube Shorts monetization, why Shorts views don’t always translate into meaningful income, and what creators need to understand before relying on Shorts as their main strategy.
If you’re growing fast with Shorts but struggling to earn, this video will help you see the bigger picture and make smarter content decisions moving forward.Hi, I’m Debby James a gospel singer and YouTube coach helping Christian content creators and musicians over 40 grow and monetize on YouTube with confidence.
💛 On this channel you’ll discover:
• YouTube growth strategies for Christian creators
• How to monetize your YouTube channel
• Faith-based encouragement & motivation
• Peaceful worship & soaking music
• Tips for gospel musicians & worship artists online
• Real talk about faith, calling & purpose
• Tutorials, resources & step-by-step guidance
⏱️ TIME STAMP CHAPTERS
00:00 – The Real Problem With YouTube Shorts Monetization
Why this matters for creators
01:10 – Why Shorts Get So Many Views
The growth appeal of Shorts
02:20 – Monetization Reality Check
Expectations vs reality
03:45 – How Shorts Monetization Works
Simple breakdown
05:10 – Why Shorts Don’t Pay Much
Views vs income
06:40 – Shorts vs Long-Form Money
RPM comparison
08:15 – When Shorts Actually Help
Using Shorts wisely
09:40 – What To Focus On Instead
Smarter monetization strategy
11:10 – Final Thoughts & Subscribe
If you’re 40+ and ready to grow your Christian YouTube channel, start earning online, and finally stop doing this alone — you’re in the right place.
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Ever wonder if YouTube Shorts are actually helping or hindering your channel's progress? This video explains why focusing solely on Shorts might slow down your path to "youtube monetization" and answer common questions about gaining a dedicated audience. Learn effective strategies for "how to grow on youtube" and "how to get more subscribers on youtube" without relying on short-form content. Discover how to truly achieve "youtube growth" and "how to grow your youtube channel" for long-term success.explores why YouTube Shorts can be a major hurdle for creators specifically aiming for monetization.The Monetization BarrierThe creator highlights a significant discrepancy in the requirements for the YouTube Partner Program:Long-form content requires 4,000 watch hours [01:47].YouTube Shorts require 10 million views within 90 days [01:47]. She notes that many creators struggle to reach even 1 million views, making the 10 million goal extremely difficult compared to building watch hours through long-form videos [02:13].Why Shorts Can Hurt Your ChannelLow Revenue (RPM): Shorts pay significantly less than long-form content. Even with thousands of views, the revenue generated is "tiny" in comparison [04:08].Algorithm Confusion: Posting Shorts can lead the YouTube algorithm to categorize your channel as a "Shorts channel." Consequently, when you post long-form content, the algorithm may not know who to push it to, hurting your click-through rate (CTR) and growth [04:39].Wrong Audience: Shorts often attract viewers with short attention spans who "scroll and stop" [02:57]. These viewers are less likely to sit through longer, committed content, which is necessary for building a loyal community and reaching watch-hour goals [03:17].Strategic Advice for CreatorsFocus on Long-Form: If your goal is fast monetization, concentrate on videos between 8 to 20 minutes long [06:43].Provide Clear Value: Each video should solve a specific problem for the audience, such as providing relaxation or answering a question [07:06].Use Shorts as a Tool, Not a Focus: Shorts are useful for awareness or testing ideas. You can take a "snippet" from a long-form video and use it as a Short to redirect viewers back to the full video via a link [05:16].Be Data-Driven: Check your YouTube Studio analytics to see when your audience is most active (indicated by dark purple on the chart) and post 2 hours before that peak time to maximize reach [09:42]
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