S6 Episode 1 - Exiting Corporate and Building Your Own Brand with Deahna Joi Moore

Описание: Deahna Joi is a holistic financial wellness strategist, seasoned accountant, grant writer, author, and 12-year yogi who brings heart and healing to every budget. With 17 years in accounting and a grant-writing journey that began with scholarship applications in high school, she’s helped individuals and organizations unlock funding, rewrite money stories, and build financial legacies.

As the founder of Deahna Joi LLC and the joyful & educational brand Budgets by Joi, her mission is deeply personal—her parents gave her the middle name Joi, and she’s made it her purpose to bring that same joy into finances. As former Girl Scout Leader, and AAU girls basketball coach, and seeing majority girls continue to college she aspired to help in the best way she knew how. Through soulful money guidance, she merges numbers and mindfulness to help people feel empowered, not overwhelmed.

A third-generation entrepreneur and proud auntie, Deahna Joi builds out financial literacy programs for nonprofits and communities, integrating trauma-informed education, operational clarity, and mindset shifts that heal financial trauma and restore confidence.

Whether in workshops, speaking, project budget, curriculum development, or one-on-one coaching, she leads with compassion and clarity—what she calls “mindful money moments.” Her work helps others take stable steps toward sustainable wealth, generational change, and a deeper sense of peace.

She believes your finances shouldn’t just be a part of everyday life, it should be a normal part of everyday conversation.

Tune in to hear how Deahna leveraged her corporate experience to launch herself into entrepreneurship and a successful business. 

Connect with Deahna 

LinkedIn   / deahnamoore  

Budgets By Joi https://www.budgetsbyjoi.com/